01. What We Do
About BestProducts
Our expert editors spend more than 400 hours each week researching products, performing hands-on testing, interviewing industry professionals, studying market research, reviewing consumer feedback, and writing comprehensive yet digestible reviews. Our editors don't use any software or algorithm to select products. They are all carefully researched and tested by us.
Each piece of content requires different amounts of research and testing. Some products are more complicated than others, such as Sheet & Pillowcase sets, Mattress Protectors, and Bed Pillows. Some products allow us to use our curation and discovery skills, while others require us to do more research.
Dorm room decor and essential tailgate materials are two examples of brighter counter-companion. Sometimes, we get our hands dirty during product-testing (like when we tested these Shittens Wipes). Other times, you will find us drowning under dozens of brand and product research tabs.
Each review is written and edited by one or more editors with extensive experience in their respective verticals. Our editors are specialists in their field. They have previously worked for brands such as Cosmopolitan and Food & Wine. Travel & Leisure. Parenting.com. USAToday.com. NYMag.com. GearPatrol.com. And many others.
